Aug 05, 2026  
2026-2027 Academic Catalog 
    
2026-2027 Academic Catalog

MKTG 2150 - Principles of Professional Sales


Credits: 3 Lecture: 3 Lab: 0

A study of the principles of professional selling, including its economic aspects, types of selling, and background of professional sales to include products, companies, customers, motivation, and competition, and all aspects of the sales process and techniques.

Corequisite: MKTG 1000  or permission of instructor

Course Classification: T